PR & Media
We define what a brand says, prepare the materials that say it, and place them — messaging, press releases, press kits, media outreach — alongside the day-to-day running of the brand's own social channels. On Glitch World this produced 46 placements in total; on INNOPROM, 29 media publications, 24 of them organic.
What you get
- Brand messaging: key messages that explain the company's value, expertise and role in the market
- Communication guidelines that keep teams consistent across channels
- Strategic communication roadmap setting out communication priorities and visibility opportunities
- Media outreach — relevant platforms and publications identified and approached with a story or update
- Story and topic development: angles that make the brand relevant for coverage
- Press releases for announcements, launches and company updates
- Press kits and supporting materials: images, company information, key facts
- Media background materials that give journalists the context behind an announcement
- Ongoing relationship management with journalists, editors and partners, plus interview and feature opportunities
- Content plan with defined themes and categories, tone of voice, and visual style guidelines for posts, layouts and graphic elements
- Publishing and account management across the selected social platforms, with audience interaction monitored
- Regular review of social media activity to understand engagement and shape future content
How it runs
- Communication goals and positioning. We define key messages, brand voice and communication priorities in line with business objectives.
- Strategy and planning. We develop a structured communication plan covering media outreach, partnerships and content.
- Materials and outreach. We prepare press materials and manage communication with media and partners.
- Coordination and execution. We oversee communication activity and keep it consistent across every channel.
- Monitoring and development. We review outcomes, maintain media relationships and refine the communication strategy over time.
Where it has run
Tell us what you are launching.
Write in plain words — the market, the deadline and what has to be true by the end. You get a reply from the people who would run it, not a sales sequence.